Top Paint Colors to Boost Your Home’s Selling Potential

The housing market is booming across the country right now; if you are one of the many looking to get your house “market ready”, a fresh coat of paint on the walls is likely high up on your list. A deep clean and a fresh coat of paint can not only make a home look brand new but it can also increase the amount people are willing to pay. The study done by Zillow shows that homes with a light blue bathroom sold for an average of $5440 more than expected, the highest premium of all colors analyzed. The study also showed that homes that utilized grays and blues sold for more while wall colors of white, yellow, or red typically sold for less than expected. With that being said, the colors you choose matter!

Color Psychology in Home Sales

Influence of Color on Buyer Emotions

Studies and extensive research have been done over the years to explore the theory of Artists and Interior designers that colors are used as communication tools and can drastically influence emotions. Bright colors such as yellows and reds can be energizing and make you feel alert yet cause strain on the eyes and even lead to anxiousness.

Soft blues are known to create a warm, relaxing environment. This concept, now coined “Color Psychology”, has had an impact on many industries, including the housing market! So before you head out and buy paint for that accent wall, consider what kind of environment you want to create and take a look at these tips for selecting colors.

Choosing the Right Colors to Sell Your Home

Tips for Selecting Market-Friendly Colors

• Neutral Palettes: Stick with neutral colors such as browns, tans, certain blues, and the trendy grays. Neutrals create a blank canvas that allows potential buyers to envision their own belongings in the space.
• Avoid Personal Preferences: When painting to sell, keep the end user in mind. Select a palette that appeals to a broad audience and avoid colors that are too specific to personal tastes.
• Enhance Space: Use lighter colors to highlight space and make rooms appear larger and brighter, which is often a key factor for buyers.
• Darker Colors: While darker colors can make a space feel smaller, they can also be used strategically in large rooms that need to feel cozier.
• Avoid Bright Colors: Steer clear of bright colors that can be off-putting to buyers. Instead, create a welcoming and neutral environment that appeals to the majority.

The Role of Color in Market Readiness

A fresh coat of paint can make your home look brand new and increase its market value. Studies show that specific colors, like light blue bathrooms, can significantly boost the selling price.

Preparing Your Home for Sale

• Deep Clean: Ensure all surfaces are clean before painting for a smooth finish.
• High-Quality Paints: Invest in good quality paints for better coverage and durability.
• Professional Assistance: Consider hiring professional painters like JMA Painters for a flawless application and expert advice.

Transform Your Home’s Market Appeal with JMA Painters

Selecting the right color paint for your home can directly impact how much you are able to sell for as well as how long your home stays on the market. If you need help with your paint selection or are looking for residential painting services for the interior and/or exterior of your home to get it ready for a new family, JMA Painters is happy to help! Let us create a lasting first impression of your home. Contact us today for your residential paint service needs today.